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H.Stern

2011/5/14 10:50:00 623

International DesignerInternational Brand Oguma Special DesignerFashion Designer H.Stern




Brazil is a natural jewel kingdom. It produces 65% of all kinds of precious stones in the world. Its number and variety all rank first in the world. H. stern has emerged as the world's third largest jewellery manufacturer and the world's largest producer of colored gemstones by virtue of its enthusiasm and exquisite workmanship. In 1949, Hans stern opened a Jewel Companies in Brazil.


 
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In 1951, the then "Nicaragua" President bought a necklace with "seawater sapphire" for $22000. The reputation of H. stern jewellery store has started to resounding since then, and this has a deeper meaning for the enhancement of the value of "colored gemstones" in Brazil. At the company headquarters, visitors can fully understand every link from raw ore mining to commercial operation. H.stern's gem museum is open to visitors, displaying exquisite gem specimens, of which the richness of greens and Topaz collections is breathtaking.


 
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In addition, the collection of more than 1000 tourmaline in the museum is also called a gem spectacle. H. stern has indeed become a dazzling star in the international jewellery world. It is decorated with the same sparkling life with unparalleled light on all kinds of grand occasions. Marcia harden, who appeared in the movie the sixth sense of life and death, wore H. stern jewelry at Oscar's ceremony, and played Liv Taylor, the beautiful elf princess in the Lord of the rings, especially H. diamond's eardrop. In 1995, H.STERN launched the "world" series to commemorate the creation of brand 50th anniversary. Brand management: in 80s, H.stern was the only "complete" company: starting from prospecting, mining, cutting to raw stone, gem polishing, gemstone identification, jewelry design, metalworking, display, publicity, wholesale, retail, and exporting to the whole world.



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Quality monitoring is a very important step since the establishment of H. stern. Cott stern once organized an organization to ensure that the company produced quality first class products. Today, paying attention to quality has become the tradition of H. stern. In 1996, the company introduced the "quality total" project to improve production and services, with the goal of "reducing expenditure and streamlining internal processes". Sales: H.stern has produced various promotional brochures, leaflets, and Rio maps for sightseeing visitors. The map shows the location of the head office and branch office of H.stern, and it is clearly written in many countries' words: "please contact the attendant of H.stern company in your hotel. They will arrange transportation to take you to visit H.stern company for free. If you are here, you will receive a small gift from us. " On the back of the map, there are all kinds of sightseeing materials needed for Rio travel. Even the size conversion tables of clothes and shoes in the US, Europe and Brazil are included. It can not be called "thoughtful". H.stern is good at grasping tourist resources, and its sales promotion is the first. Setting the price and not bargaining is a pioneering work in Brazil. His gemstone certificate also clearly describes the level, texture and price of the gem. The sales target is for the general public. Most of the jewellery prices are around us $500-1000. There are more than 160 brand stores in 12 countries. Customer service: H.stern company always takes good faith as its principle and serves well and has established a good reputation.


 
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